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Palm Springs Hospitality Association

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Welcome!

Thank you for your interest in the Palm Springs Hospitality Association!

The Palm Springs Hospitality Association (PSHA) is a non-profit business association whose focus is to increase tourism in Palm Springs while representing the interests of its hospitality members.


    FEATURED MEMBER

    UPCOMING EVENTS

    Sponsorship Opportunities

    We are currently actively looking for members who are interested in becoming a monthly luncheon sponsor!  For a $100 fee, your business is shown as the "Featured Member" on the PSHA website and will be promoted as that month's Luncheon Sponsor. You also receive 5 minutes to speak at that month's PSHA Luncheon. Interested Businesses, please contact: Thu Hoang at 760.835.4957 or 
    admin@palmspringshospitality.org


    Join the Voice of Hospitality in Palm Springs!

    The Palm Springs Hospitality Association (PSHA) unites leaders across hotels, restaurants, retail, attractions, and vacation rentals to shape the future of tourism in our city. As a driving force behind major initiatives—from Convention Center expansion to key tourism policies—PSHA is the trusted advocate for the region’s hospitality industry.

    Why Join PSHA?

    Gain access to a powerful network, monthly networking luncheons, and insider insights on legislation, tourism strategy, and business challenges. Members influence local policy, receive strategic guidance on evolving laws, and take part in major events like Palm Springs Restaurant Week.

    Elevate your voice. Grow your impact. Shape the future of Palm Springs hospitality. 


    Become a PSHA Member Today


    WHO ARE WE?

    The Palm Springs Hospitality Association (PSHA) is a non-profit business association whose focus is to increase tourism in Palm Springs while representing the interests of its hospitality members. It provides a voice for restaurateurs, hoteliers, vacation rentals, attractions, retail and hospitality industry suppliers. The Palm Springs Restaurant Association (PSRA) is represented under the PSHA umbrella.  PSHA is governed by a Board of Directors, elected by the members.  

    Some of PSHA/PSRA many accomplishments include:

    • Voluntarily raising room taxes to fund the Palm Springs Convention Center expansion
    • Privatizing tourism
    • Voluntarily raising room taxes to increase tourism advertising
    • Supporting industry-friendly candidates for City Council
    • Funding & participating in bringing new events to Palm Springs
    • Increasing industry visibility by establishing "Honorary Memberships" for  council members & other civic leaders
    • Saving members thousands of tax dollars by clarifying & helping  redirect the  City’s Rent  Control Ordinance 
    • Establishing the first & continuing to sponsor Palm Springs Restaurant Week
    • Advising on the City’s sign ordinance
    • Advising on City Vacation Rental policy
    • Supporting the City's current Vacation Rental Ordinance
    • PSHA members make up the PB&J Tourism Advisory Committee
    • Working with City Council to establish annual increases to the Tourism budget
    • Co-sponsoring the Best of the Best Awards dinner recognizing the industries'   best  workers
    • Representing the annual "Show Me Palm Springs event to showcase  Palm Springs’ Restaurants/Retail and local Attractions  & Special Events to front line Guest  Services  personnel including concierges & front desk staff
    • Organize & implement an Annual Golf Tournament, benefiting Boys & Girls Club of Palm  Springs, PSHA & PSRA
    • Organize & implement an Annual Golf Tournament, benefiting Boys & Girls Club of Palm  Springs, PSHA & PSRA•Ensuring that members are represented on the Tourism Commission
    • Ensuring Palm Springs industry representation on the valley-wide CVB Board & other committees
    • Supported Measure D
    • Advising all members on issues relating to ADA Compliance Regulations
    • Advocated against the Vacation Home Rental Ban (Measure C)

    For more information about PSHA contact: Thu Hoang at 760.835.4957 or admin@palmspringshospitality.org

    "PSHA" is a 501(c)6 non-profit organization;

    Federal Tax ID #33-0422907

    Office: (760) 835-4957

    Address:
    P.O. Box 4507
    Palm Springs, CA 92263

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