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Palm Springs Hospitality Association

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Connect. Learn. Lead.
PSHA’s events are where ideas are exchanged, deals are made, and relationships are built. From our monthly luncheons to networking mixers and panel discussions, there’s always a reason to show up.

Please join us at the PSHA March Luncheon
Thursday, March 19th, 2026
11:30 AM – 12:00 PM Registration & Networking
12:00 PM – 1:00 PM Lunch & Featured Speaker
To be held at Cascade Lounge, 
Agua Caliente Resort & Casino
401 E Amado Rd, Palm Springs, CA 92262
Featured Speaker Vee Sotelo


A formidable advocate for employers across the Coachella Valley and throughout California, Vee brings decades of experience navigating complex employment law matters — from wage and hour compliance and workplace investigations to high-stakes litigation and regulatory defense. 
She has represented businesses before state and federal agencies including the NLRB, OSHA, and the California Labor Commissioner, and is known for delivering clear, strategic guidance in an ever-shifting legal landscape.
Join us for an engaging and practical discussion that will equip you with forward-thinking strategies to protect your organization, strengthen your workplace practices, and stay ahead of today’s employment challenges.

Sponsored Speakers 
Petra Risk Solutions
We’re pleased to announce that Petra Risk Solutions will be featured as a sponsored speaker at the upcoming PSHA Luncheon. As a leading provider of risk management and insurance solutions dedicated to the hospitality industry, Petra brings actionable insights and strategic perspective that will add real value for attendees. Their participation underscores our commitment to elevating industry expertise and supporting the professional growth of our membership. 

A Palm Springs Airport Update:

Daniel Meier, Deputy Director of Aviation, Marketing and Air Service for Palm Springs International Airport, will be providing a comprehensive update on the current state of PSP and its vision for the future. He’ll cover how the airport is responding to growing passenger demand, recent federal infrastructure funding and master planning progress for expanded gates, upgraded baggage systems and energy-resilient projects, plus long-term initiatives like terminal expansion and international arrival capabilities. Attendees will get insight into what’s ahead for air service, facilities and traveler experience as PSP continues to evolve as a regional hub.


 'Meet The Biz' Promotional Sponsors:
BeaconPath will be available to answer questions about the new PSHA Member Healthcare Benefit Partnership

 
 
Register here - Admission: Free for PSHA Members | $50 for Non-Members
Registration is required. No walk-ins will be accepted.
 
Complimentary Parking: available on-site 
We look forward to seeing you there.

Powering PS Tourism: The People, Partnerships & Possibilities
Upcoming Speakers Panel on the Palm Springs Tourism Ecosystem.

PSHA in partnership with Palm Springs Preferred Small Hotels, is proud to present an upcoming Speakers Panel that brings together the key voices shaping the Palm Springs tourism ecosystem. This conversation features industry leaders who support, connect, and guide our destination—from hospitality and business to experiences and community partners.
Panelists will break down how the local tourism ecosystem actually functions, why collaboration across sectors is essential to sustained growth, and what it takes for Palm Springs to remain competitive and successful in a rapidly changing market. This is a practical, forward-looking discussion for anyone invested in the future of our destination.
Monday March 16th, Check-in 3:30PM
Welwood Murray Memorial Library
100 S. Palm Canyon Dr
Free for PSHA and PSPSH Members.
Tickets are limited! RSVP TODAY!



Monday Morning Wellness Walk 
Monday March 23rd, meeting time 8:30 AM

Start your week on the right foot with a relaxed morning wellness walk through Oswit Canyon, led by David and Rene of Hike Local Palm Springs. This beginner-friendly outing is designed as an easy, confidence-building introduction to the trail—no experience required. Think of it as a guided nature walk: simple, safe, and enjoyable. Along the way, you’ll get an up-close look at local desert plants, cacti, and wildlife while moving at a comfortable pace.
 This is a great way to stretch your legs, get fresh air, and connect with fellow PSHA Members in a low-pressure, genuinely enjoyable setting.
Participation is limited to 20 people to keep the experience personal and relaxed. The walk is free for PSHA Members and their staff.
 If you’ve been meaning to try a hike—or just want to start your Monday feeling better than usual—this is the one to sign up for.
RSVP: Free to PSHA Members and Associates -Limited to 20 participants!



PSHA Board BoArd of Directors Meeting Schedule:

  • March 12th, 2026 / 11AM-1PM
  • April 9th, 2026 / 11AM-1PM
  • May 7th, 2026 / 11AM-1PM
  • June 11th, 2026 / 11AM-1PM
  • July 9th, 2026 / 11AM-1PM
  • September 10th, 2026 / 11AM-1PM
  • October 8th, 2026 / 11AM-1PM
  • November 12th, 2026 / 11AM-1PM

Las Casuelas,
222 S Palm Canyon Dr, Palm Springs

PSHA Members are welcome to attend the Board of Directors meeting, but must reserve a seat at least one week in advance. The lunch cost to attend the Board of Directors Luncheon/Meeting is $40 per person. (Billed separately)

"PSHA" is a 501(c)6 non-profit organization;

Federal Tax ID #33-0422907

Voicemail: (760) 835-4957

Address:
P.O. Box 4507
Palm Springs, CA 92263

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